Apple Hype Effects

It seems with all the hype surrounding Apple products something has to give. Just take a look at die hard Apple fan sites like AppleInsider and Think Secret and you begin to get the picture. Rumours of products, product updates, inside information and secret patent filings from ten years back. Who really knows what is what. Not only do most of these rumours seem to come from 28 year old apple nerds who don't have a life many of them are plain stupid. One particular one made note of a patent filing by Apple about six years ago that showed a mock up of an iPod design for demonstration purposes and this was turned into a new secret mega iPod Steve Jobs has been working on in his lair.

I am a Apple fan and user but I am getting sick of all the ideas people are getting that they somehow have the ability to look inside the working of one of the most secretive companies in Silicon Valley. I have no problem with speculation but please keep things real. Not only can such hype reate negative sentiment for Apple over expected products that will never exist but for the normal people who like Apple we want to know what is really happening.